An outbound function, without the hiring risk.
Everything an in-house SDR would do, including the parts people forget to budget for: the tooling, the training, the QA and the cover when someone leaves.
Dials, connects, meetings and show rate. Every week, with denominators.
What you are actually buying.
Hiring one SDR is a concentrated bet. You are betting six to ten weeks of recruiting, three to six months of ramp and $80,000 to $100,000 a year on one person working out, in a role with high turnover.
Outsourcing the function spreads that. If a setter does not work out, replacing them is our problem and your dialling does not stop. The script, the data and the process stay with us rather than walking out the door.
- You are about to post an SDR job ad and are not certain the role will work in your market.
- You have had an SDR before and the seat has been empty since they left.
- You want the function running before the end of the quarter rather than after it.
Everything below is in the retainer, not an add on.
- Trained setter time against your campaign
- Dialler, data and CRM configuration included in the retainer
- Script writing, objection handling and ongoing QA
- CRM hygiene: dispositions, stages and follow-up tasks kept current
- Weekly reporting plus a standing review call
- Continuity cover so the campaign does not stop when one person does
Live in about 14 days rather than three months, with the first meetings landing in that window and consistent weekly volume from weeks four to six. You keep the closing and the customer relationship.
Retainer plus performance, or $800 to $2,800 per attended qualified meeting. See the full pricing page.
Four weeks from kickoff to steady output.
Kickoff and ICP
Qualification standard agreed in writing, including what will not be billed.
List and script
List built and verified. Script and rebuttals approved by you.
Dialling starts
Calls begin. Dispositions logged daily. First recordings reviewed.
Meetings and iteration
First meetings land, script tightens, best segments get more dial time.
Questions about outsourced sdr
Is this the same as hiring an offshore SDR?
No. Setters are Australian, calling Australian markets in Australian business hours.
Accent and time zone matter more in Australian B2B calling than most cost comparisons admit. A cheaper dial that does not get past the first ten seconds is not cheaper.
What management does this need from us?
About an hour a week: one standing review call, plus sign-off on script changes.
You will get more out of it if your closers give feedback on meeting quality, because that is the fastest way to correct qualification drift.
Can we bring it in house later?
Yes, and some clients should. We hand over scripts, data and process.
If your volume gets high enough that a full-time hire is cheaper than a retainer, that is a good outcome and we will tell you when we think you have reached it.
Tell us what you sell and we will tell you straight.
Send the details and you get a reply within one business day: your ICP, your average contract value and your close rate, then a plain answer on whether we would take the campaign.